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AMP for emails
We can now make interactive emails. People can type into emails, or click on the screen to play a game. There are now a LOT of possibilities!
One example of what I think is an AMP email is shown below – when commenting on a Google doc with a colleague, Google lets me reply directly from the inbox. Emails have given the impression of being able to reply for a long time, but it was always just a link to open the doc – now you can reply from the actual email.
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By Lisa Freeman
Lisa has planning, designing and building websites for companies of all sizes for over 18 years. Now a days you'll mainly find her wireframing and then designing complex sites over at 18a to make sure they flow well to give the user the best possible experience whilst providing great ROI for the client. She also teaches SEO (search engine optimisation).