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Images and fonts

Duration 1 mins | Episode 2 of Managing successful HTML email builds

Wherever possible, we want to use text and colour rather than have to rely on images. This is because when a recipient first opens an email, their email client will typically show it without images. Therefore, any key messaging should be done as text.

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Episodes in this series
Episode 1:
Width
Duration: 1mins
Episode 2:
Images and fonts
Duration: 1mins
Episode 3:
Borders and Dropshadow
Duration: 1mins
Episode 4:
Templates
Duration: 1mins
Episode 5:
Two different versions
Duration: 1mins
Episode 6:
A fluid layout
Duration: 1mins
Episode 7:
Different hero images
Duration: 1mins
Episode 8:
Dark mode
Duration: 1mins
Episode 9:
Designing for mobile
Duration: 1mins
Episode 10:
AMP for emails
Duration: 1mins
Lisa Freeman: Course Tutor
By Lisa Freeman

Lisa has planning, designing and building websites for companies of all sizes for over 18 years. Now a days you'll mainly find her wireframing and then designing complex sites over at 18a to make sure they flow well to give the user the best possible experience whilst providing great ROI for the client. She also teaches SEO (search engine optimisation).